The official
Dailies
BWH Hotels in Asia-Pacific: “Meaningful experiences in vibrant local neighbourhoods”
BWH Hotels has continued the expansion and evolution of its business across Asia-Pacific in 2026. Visitors to ITB Asia can learn more about the new hotels, residences, and development opportunities across the region at the…
Dailies
Good morning ITB Asia!
If you’ve just arrived in Singapore, welcome! If you’ve been here before, welcome back. Either way, the next three days promise plenty of familiar faces, new connections, and opportunities worth exploring. The exhibition halls open…
Dailies
Western Australia: Where business meets memorable experiences
Western Australia gives business events room to think bigger. Combining sophisticated venues, exceptional local produce and striking natural landscapes, the State offers a compelling setting for conferences, corporate meetings and incentive programs that build connections…
Dailies
Visit Sarajevo: Where cultures embrace
Sarajevo is inviting visitors to ITB Asia to experience Europe in a different way: in the heart of the Balkans, Sarajevo is authentic, welcoming and rich in stories. Here, East meets West not simply in…
Dailies
GYEONGJU, KOREA: WHERE A THOUSAND YEARS OF HISTORY MEETS GLOBAL BUSINESS
Following the successful hosting of APEC 2025 Korea, Gyeongju has strengthened its position as a global MICE destination, demonstrating its world-class event capabilities. The Gyeongju Global Convention Landmark (GGCL) offers an integrated MICE environment centred…
Dailies
BWH Hotels steps up sustainability across Asia
BWH Hotels has built a reputation across the industry for its commitment to sustainability. In 2025, Best Western Hotels & Resorts and SureStay Hotels in Southeast Asia, Japan, and Pakistan successfully achieved certification under the…
Dailies
A taste of Peru, 5,000 years in the making
Peru is looking east as it strengthens its presence across the Asia-Pacific market. Ricardo Baraybar, Inbound Tourism Deputy Director at PROMPERÚ, discusses how the destination is adapting its offer for Asian travellers and showcasing the…
Dailies
The shift to experiences
As ITB Asia 2026 opens its doors, experiential travel is taking centre stage with the launch of the new Experience Pavilion, organised in partnership with Tripadvisor. Scott Wegener, Director, Enterprise Sales, APAC, Tripadvisor, explains why…
Dailies
Exely’s AI Website Assistant shortens the path to direct booking
At Travel Tech Asia 2026, Exely is presenting a new AI-powered chatbot that helps hotels guide website visitors through the booking flow. Guests often leave a hotel website if they cannot find the information they…
Dailies
Kuching, Sibu, Miri: Three stops on a journey through Sarawak
Sarawak is back at ITB Asia this year to present its five key pillars of tourism: Culture, Adventure, Nature, Food and Festivals (CANFF). Together, these offer travellers a destination rich in variety, with experiences including…