Asia’s Premier MICE show is back as an in-person event at ITB Asia, with three days of business meetings and thought-provoking conferences.
MICE Show Asia 2022 is a three-day exhibition for the meetings industry in Asia Pacific (APAC) that aims to redefine industry practices and identify new trends that will shape the future of MICE. The fourth edition of MICE Show Asia returns as an in-person event held at Marina Bay Sands from October 19 to 21. The event, organised by Messe Berlin (Singapore), is situated alongside ITB Asia and Travel Tech Asia, and aims to identify new trends that shape the future of this important travel segment.
Over the three days, more than 30 exhibitors from Convention and Visitor Bureaus (CVB), MICE buyer organisations, destinations, MICE tech companies and start-ups from all over the world including the USA or Europe, are showcasing their products and services. “With the industry’s revival and positive signs, MICE Show Asia is a must-attend for the meetings industry to get the latest insights and strategies and capture the immense growth of the Asian MICE market”, says Katrina Leung, Managing Director of Messe Berlin (Singapore).
The MICE & Corporate Travel Conference has a strong international participation from speakers and partners. Topics range from “Emerging Trends Shaping the Future of Events”, “Digital Nomads- A New Type of Corporate Traveller”, “Duty of Care for All: The Extended Role of Travel Managers with Travel Risk Management”, “Experiences Reimagined: The New Growth Indicator” and “Emerging Focus on Sustainability and Wellness for MICE Travel”.
Full programme @ https://www.itb-community.com/itbasia2022/conference-agenda/