ITB Asia CULTURAL PATHWAYS,
BUSINESS GATEWAYS

With specialised convention centres and a strong network of suppliers, as well as beautiful beaches and a vast hotel offering, Busan, South Korea has become a top hub for meetings, incentives, conferencing, and MICE travel. A prominent destination in Asia for MICE events, Busan has already hosted numerous prestigious international conferences. Boasting an excellent infrastructure…

Gyeongju, with it blend of history and natural beauty is not only a cornerstone of Korea's cultural heritage, but thanks to its modern amenities, the city has also become a prime location for business events. The culmination of Gyeongju's recognition as a meeting destination is its selection as the host city for the 2025 APEC…

Unififi Group has expanded its airline content distribution capabilities, offering travel agents and online travel agencies (OTAs) greater access to flight options. Unififi Cloud now connects to over 540 airlines through four Global Distribution Systems (GDS) and has direct connections with more than 40 airlines via New Distribution Capability (NDC) and API integrations. This development…

At ITB Asia 2024, Transsib Voyage is announcing the return of its exclusive private train tours on the Trans-Siberian Railway starting in 2025, offering new opportunities for travel agents and tour operators. The Siberia-based Destination Management Company (DMC) is set to provide tailored journeys that combine luxury, comfort, and unique experiences along the world's longest…

With seven national parks and a host of special adventure tours led by certified guides, Hokkaido is an ideal destination for fans of the great outdoors and has brought its rich tourism offer to ITB Asia 2024. Hokkaido, Japan’s northern-most island, is blessed with magnificent natural landscapes. An island as big as the surface area…

An experiential attraction, Sentosa Sensoryscape blends nature, architecture, and technology across 30,000 square metres to awaken all six senses. Exhibiting at ITB Asia again this year, Sentosa has a varied offer of attractions for visitors from all over the world. Earlier this year, Sentosa Island launched Sentosa Sensoryscape, a landmark attraction that connects guests from…