Rakuten Travel Xchange makes its debut at ITB Asia 2023

Rakuten Group, a global conglomerate known for its diverse portfolio spanning e-commerce, digital content, communication and fintech, is no stranger to innovation. With 1.7 billion members worldwide, the brand has made a name for itself in the annals of global business. This year, visitors to ITB Asia will have the opportunity to discover Rakuten Travel Xchange (RTX), the accommodation wholesale and travel technology division of the Rakuten Group.

RTX boats an impressive network that includes nearly 700,000 unique hotel and vacation rental properties. This network is further bolstered by 20,000 directly contracted properties spread across 200 countries. Partnerships with renowned hotel chains, wholesalers, channel managers and leading online travel agencies (OTAs) worldwide are further enhancing RTX’s global footprint.

What really sets RTX apart according to the brand is its unwavering commitment to streamlining operations for travel retailers. Whether it is through a single API connection or the user-friendly Travel Agent Portal, RTX aims to ensure that businesses can manage their entire hotel inventory with ease. Gone are the days of juggling multiple, resource-intensive integrations with various suppliers. RTX’s deep roots in Asia and significant presence on the Japanese travel market help solidify its position in the industry.